A modern rebrand for an IP Valuation & Licensing Firm.
Year
2024
Industries
Finance Professional Services Technlogy
Deliverables
Illustration Branding Web Development
Project Overview
FIN IP Group was looking for an update to their visual identity that spoke to their decades of experience in licensing and finance
We worked with their team to develop a minimal, illustrative, and professional visual identity for their brand.
Opportunity
Fin IP Group had a longstanding history of excellence in the IP Valuation space and needed a brand that allowed them to stand out in the crowded market of IP firms.
Solution
Branding & Illustrations
We developed a flexible and generative brand with a broad, universal appeal. We remained focused on keeping a professional and illustrative tone that complimented and offset the dense web copy.