BACK
Work
with
with
SPAN Institute for Biological Studies
Branding
Innovative Research Laboratories
Year
2023
Industries
Health
Technology
Education
Deliverables
Branding
Web Design
Wayfinding
Project Overview
Innovative, interdisciplinary research laboratories
Visual identity and wayfinding for the innovative, interdisciplinary research laboratories at SPAN institute for biological studies.
Opportunity
Branding SPAN institute as well as all its research labs using a unifying visual language, where lab-specific brand materials are also branded by SPAN.
Solution
A unique variation for each lab derived from the overarching SPAN brand
Quarter generated a simple monogram to serve as the logo for SPAN institute. Using the same underlying shape structure, the designer extended that identity with a unique variation of the SPAN logo to each of the 19 research labs.
